Meta continues to rebuild its advertising system around artificial intelligence. In March 2026, the company introduced a new ad ranking system called the Adaptive Ranking Model, which is already being used on Instagram. Adheart – Meta Ads Ad Intelligence Tool to uncover your competitors' top-performing ads and trending products Try

On March 13, 2026, Meta announced an update to its approach to content on Facebook. The company is focusing on supporting creators who produce original content while simultaneously limiting the distribution of non-original materials. The new changes affect recommendation algorithms, originality criteria, and content protection tools. Adheart – Meta Ads Ad

On March 11, 2026, Meta announced new steps in its fight against scams: the launch of additional tools in Facebook, Messenger, and WhatsApp, investments in AI-powered fraud detection systems, and expanded cooperation with other companies and law enforcement agencies. The company emphasizes that fraudulent schemes are becoming increasingly sophisticated, so